UPDATE: Burrito Madness is extended through December! Just use the word “Cosmos” between 7-9pm. Limit 5 burritos.
What is it about a cheap burrito that’s so irresistible? I’m not sure, but Hugo’s Tacos in Atwater Village always manages to enchant me with Burrito Madness, an entire month when knowing the secret password gets you a giant burrito for $2.51 every Wednesday.
Hugo’s burritos are on the healthier side, stuffed fat and really delicious.They use organic beans and rice and offer all the basic fillings, like al pastor and grilled fish, plus vegetarian options. My favorite is the zucchini, corn and string beans (pictured). I’ve tried most of the other salsas they offer, but none compare to the sweet and smokey flavor of the honey chipotle. I also usually add cheese for a pretty fair $.46.
Burrito Madness is every Wednesday from 7-9pm in November, and the secret password is “Gracie.” It also works at their Studio City location.